New nicotine heat sticks launched to circumvent flavour regulations
New TobaccoTactics entries highlight products launched by the two largest transnational tobacco companies Philip Morris International (PMI) and British American Tobacco (BAT) designed to be used with their heated tobacco devices, IQOS and glo. PMI’s product LEVIA, made with a “non-tobacco substrate”, was trialled in Indonesia. BAT’s product veo, made with Rooibos tea leaves, is on sale…