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Addiction Manipulation
Advertising Strategy
Be Marlboro: Targeting the World’s Biggest Brand at Youth
British American Tobacco
Businesseurope
Cigarette Filters
Countering Industry Arguments Against Plain Packaging: No Evidence Plain Packaging Will Work
Countering Industry Arguments against Plain Packaging
E-cigarettes: British American Tobacco
E-cigarettes: Marketing
Flavoured and Menthol Tobacco in LMICs
Football Sponsorship
Frederic de Wilde
Free Market Foundation
Futuro Sin Humo
Gudang Garam and sports endorsement
Hugh High
Imperial Brands
Jan du Plessis
Marlboro Bright Leaf: The Pack is Important
Media Strategy
Miroslaw Zielinski
Motorsport Sponsorship
Paul Bourassa
Philip Morris International
Philip Morris’ Marlboro Brand Architecture
Point of Sale Display Ban
Pro-Smoking Smart Phone Applications
Ricardo Oberlander
Snus: Marketing to Youth
Tobacco Packaging: Tobacco Industry Marketing
Uganda- BAT Marketing Strategies
Weber Shandwick

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